Hylink China and ADV Russia strike strategic partnership
Press Feb 26, 2016
On Feb 26 2016, Hylink Digital Solutions China and ADV Russia officially carried out their strategic partnership signing ceremony in Beijing. The ceremony held at Ritz Carlton Beijing included honorary guests from Chinese Business Development Bureau Director of Europe & Asia Mr. Ling Chi, Chinese Cultural Exchange Bureau Director Mr. Ma Li, Russia to China Economic Development Chief Representative Alexei Likhachev and Representative Jelena. It also included honorary industry guests including School of International Trade and Economics, UIBE Dean Mr. Wu YaBin, China National Advertising Association Board of Director Mr. Chen Yong and China Cultural Industry Association Associate Secretary Director Mr. Chen JianKe. Attendees from Hylink Digital Solutions China included Founder & CEO Mr. Su Tong, COO Xavier Sun, Beijing GM Hans Wu and USA MD Humphrey Ho. Attendees from ADV Russia included Founder & CEO Dimitri Korobkov and ADV Chief New Business Development Oleg Leschuk.
This strategic partnership is a collaboration of expertise for both companies in their respective expert markets and an equal exploration of each other unfamiliar markets. The collaboration will initially mainly consist of market research, deep dive studies, client exchanges and new market development. This is one more significant step for Hylink in its conquest to further internationalize. Hylink’s unique approach on it’s globalization was highly praised by Mr. Ling Chi, Chinese Business Development Bureau Director of Europe & Asia, stating ‘In further implementing economic reform and open policy, the Chinese government applaud local brands such as Hylink to ‘Step out’ of the region… Hylink’s strategic partnership with ADV is propitious for economic development in both regions and is an important step for new media collaboration.